EVERYTHING
EXPERIENCE
ONE X

One partner for every experience your brand needs to create —
 from a product launch in Mumbai to a mall takeover in Kolkata.
Ideas, venues, makers and technology, connected by X.

TRUSTED BY VISIONARY BRANDS

THE X IN EVENT X
is the variable that turns an event into an experience. Seven of them, to be exact

COMMERCE

Experiences built to sell. We connect footfall to sales, sampling to sign-ups, and every moment to a metric.

EXECUTION

Flawless on the ground. Permissions, production, manpower and logistics — run by people who have done it a thousand times.

EXPERTISE

Specialists for every brief. Strategists, designers, fabricators and producers, matched to the job.

EXPRESSION

Your brand, made physical. Spaces, stages and installations that say who you are without a word.

ENGAGEMENT

Audiences who lean in. Interactive formats that turn passers-by into participants.

EXCHANGE

Where people meet value. Conferences, dealer meets and communities built around real conversation.

EXPLORATION

The next thing, first. New formats, new tech and new places, tested before they become trends.


X=WHATEVER THE EXPERIENCE DEMANDS


WHAT CAN YOU EXPERIENCE?
Name the audience. Name the goal. We’ll build the experience around it — at any scale, in any city, across nine specialist practices.

BRAND
EXPERIENCES

Launches, pop-ups and brand worlds people remember.

CONSUMER EXPERIENCES

Sampling, activations and roadshows that reach the last mile.

CORPORATE EXPERIENCES

Conferences, offsites, town halls and award nights

Cultural Experiences

Festivals, heritage and community moments with meaning.

RETAIL
EXPERIENCES

In-store theatre that moves footfall and sellthrough.

SPORTS EXPERIENCES

Fan zones, tournaments and sponsorship activations.

ENTERTAINMENT EXPERIENCES

Concerts, IPs and live shows, produced end to end.

DIGITAL EXPERIENCES

Virtual, hybrid and social-first formats that scale reach.

IMMERSIVE EXPERIENCES

AR, projection and sensory spaces that pull people in.

MORE..

MORE EXPERIENCES

Don’t see it? That’s the kind of brief we like.

ONE BRIEF. INFINITE POSSIBILITIES.

You bring one brief. We bring the whole network — strategy, design, production, venues and tech — under one team, one timeline and one invoice.

THE X ECOSYSTEM

Great experiences need six things to line up. We’ve built a network where they already do.

IDEA

Strategy and concepts rooted in your business problem, not just the brief

Place

PLACES

Venues, malls, campuses, highways and public spaces across India, sourced and permitted.

Fabricators

MAKERS

Fabricators, set builders and craftspeople who turn drawings into the real thing.

People

PEOPLE

Anchors, promoters, crew and talent, trained for your brand.

TECHNOLOGY

TECHNOLOGY

AR, projection mapping, data capture and live dashboards that prove impact.

EXPERIENCES

EXPERIENCES

The result — measured in footfall, leads, sales and stories people share.

EXPERIENCES WE'VE MADE HAPPEN

Experiences that inspire. Connections that matter. Results that last.

Let’s Plan Your Next Unforgettable Event

iamx